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CONFIDENTIALITY

 

This is a very serious issue when selling a business, how to keep your employees and customers from finding out your selling. It is a concern for every business owner who contemplates selling his or her business. As a general rule you should keep the sale confidential until the very last moment. Employees always assume the worst and Buyers are concerned that the employees will leave.

 

We take every precaution to maintain confidentially on your business. Your business is never advertised with the name, address or phone number. Our ads are generic and are written to get the most response. Some of our competitors and/or inexperienced agents will put your business on the residential MLS system, which releases your name and address to everyone without any control. We do not use this system. Some agents will advertise the name and address of your business like it was a house for sale.

 

No information is released to a potential buyer until they sign a non-disclosure agreement. Once that agreement is signed they are instructed to visit the business as a customer (for retail businesses) or set up an appointment with us to view the business. Meetings can be off-site or at the business at times that will have minimal impact to confidentiality. Most of our correspondence to our buyers, including E-mail’s and faxes remind our buyers that they must not disrupt your business in anyway or contact you without prior approval.

 

If your business serves alcohol, then your sale will be known during escrow. You must post in your window the impending sale, basically for everyone to see. There is no 100% sure way to keep the sale completely confidential, but we do everything possible to keep the sale confidential until you decide to tell everyone.